Objective:
Create visual identity for Wright (Strength & Performance) personal trainer.
Wright is the last name of Adam Wright who is a personal trainer who specializes in “strength” training. 
After working in a box gym for 3 years he decided to branch off due to him feeling 
limited by what he could do without having to fight over equipment with other gym 
members. He now focuses on making his clients their strongest selves.
“Reach your potential” is his catch phrase.

Creative Direction: Patrick Barwinski
Graphic Design: Joey Koslik
FINAL LOGO

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